Shelton set to ditch On weeks after Swiss brand signs Mbappe

Ben Shelton has become the first major star to leave apparel brand On since its minority equity acquisition by French footballer Kylian Mbappe. The American tennis player will reportedly leave the organisation – which counts Roger Federer among its investment group – for New Balance, according to Hard Court, which also touted the move during this year’s US Open. The deal will begin in January and follows a flurry of major brand switches for sports stars, led by Mbappe’s ditching of Nike after a two-decade association for the Swiss-founded On. On’s Shelton collection saw vests sell for £75, shorts for £85, shoes for £190 and other apparel ranging from £22 to £170. But the Swiss athletic footwear and sportswear brand will maintain a strong presence in the sport, with the likes of Iga Swiatek and Flavio Cobolli remaining at the forefront of its on-court campaigns. Shelton lost in the final of the Paris Masters on Sunday, in straight sets to Spaniard Carlos Alcaraz, but achi